Values Report

Values Report


Activism is in our blood, and The Body Shop has always campaigned on issues close to our heart. Join us on a journey through our campaign history and discover the difference that we, with your support, have made to our planet and the people and animals that live on it.

Get Lippy: Prevent HIV

We launch a campaign with MTV International to raise awareness of HIV and AIDS. Our message reaches millions of people and our campaign products raise over £2millionfor our charity partner, the Staying Alive Foundation.The funds help to educate young people on how to stay safe,and support those living with HIV and AIDS.

Stop Violence in the Home

In 2003 we launched a global campaign to raise awareness and funds to help those affected by domestic violence. The Stop Violence In The Home campaign built on almost a decade of campaigning on the issue.

Choose Positive Energy

We partner with Greenpeace to campaign for renewable energy. Over six million people sign our petition, which is delivered to the World Summit for Sustainable Development in Johannesburg.

Make Your Mark

The Dalai Lama helps us launch Make Your Mark. The campaign, in partnership with Amnesty International, marks the 50th Anniversary of the Universal Declaration of Human Rights. Three million people sign the petition.


We create a doll called Ruby to challenge beauty stereotypes. She fronts our campaign for female self-esteem and sparks a worldwide debate about body image.

Against Animal Testing

We deliver the four million petition signatures for our Against Animal Testing campaign to the European Commission. In 1998, the UK bans the testing of cosmetic products on animals.

Plight of the Ogoni People

We launch a campaign to raise awareness of the plight of the Ogoni People. The tribe is persecuted for protesting against the dumping of petroleum waste in their homeland in the Niger Delta. In 1995, their leader, the author and activist Ken Saro-Wiwa, is executed by the Nigerian military rulers. The campaign continues to 1998.

The Big Issue launches

This magazine sold by and for the homeless started life the year before as a The Body Shop Foundation project. We launch our long-running campaign Against Animal Testing

The Body Shop Foundation is created

Our charitable trust raises funds for human rights and environmental projects around the world. It's aimed at small, grassroots organisations that find it hard to get funding elsewhere. Fast-forward to 2012 and the foundation has raised over £19million.

Stop to the burning

Our first environmental campaign calls for a stop to the burning of Brazilian rainforests. A million petition signatures are presented to the president of Brazil.

Save the Whale

Our first campaign is Save the Whale in collaboration with Greenpeace. We call for an end to whaling, and promote jojoba oil as the perfect alternative to sperm whale oil in cosmetics.